Preparing for PPWR Without Waiting for Every Detail
PPWR readiness starts before certainty. The decisions and evidence packaging teams can prepare today.
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Current thinking on the decisions packaging teams face today. Practical perspectives on the shifts, challenges and opportunities ahead.
Volta Goes Live: Portugal's DRS System
Portugal switched on its national deposit return system. Here is what the new system means for packaging.
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The 5% Line in PPWR Annex V: Scope Rule, Not Safe Harbour
Why PPWR concentration thresholds can change packaging strategy decisions — and why portfolio planning cannot wait.
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The PPWR Declaration of Conformity: What It Is, What It Contains, Who Has to Sign It, and What to Do Now
PPWR declaration of conformity requirements: who is responsible, what Annex VIII contains, supporting evidence and the steps to take after August 2026.
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The rPET Paradox
What happens when recycled-content targets meet a shrinking supply of suitable recycled material?
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From Pilot to Transformation: Scaling Reuse in Cosmetics Packaging
A Munich return pilot is testing the system around reusable cosmetics packaging. What brands need to learn about design, cleaning, data, retail and scale.
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Reuse Without Uniformity: The Digital System Behind Cosmetics Returns
Cosmetics brands need individual packs; reuse needs shared infrastructure. What the reo model teaches about returns, data, retail and scaling.
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Packaging in Japan - The art of wrapping
A look at the cultural choices, presentation details, and packaging conventions found in Japan.
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Inclusive design - Are we truly designing packaging for everyone?
(Short answer: not yet — but we can definitely do better.) A practical look at accessibility and inclusive packaging design.
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