SPC Impact 2024 - Recap
Last week at the Sustainable Packaging Coalition (SPC) Impact 2024 in New Orleans. The discussion was broad – from LCA assessments, and plastic credits, to regulatory changes and innovation.
The conference showcased new and established approaches:
Dialogue on carbon and plastic credits
Plastic credits help to support local communities and drive plastic collection in areas where collection infrastructure does not yet exist.
Regulatory changes
California's SB54 Law is groundbreaking and exemplifies the shift in packaging regulation – it covers source reduction, targets to reduce single-use plastic, rethink plastic packaging to avoid simple and counter-productive material swaps, and provides direction for compostable material use.
Data-driven strategy
Packaging data is critical for all your sustainability endeavours and is essential for your strategy, regulatory compliance and to drive projects forward.
Consumer engagement
Consumer behavior and engagement can be positively influenced with sustainability nudges and communication-based on cognitive behavior
Digital interactions
Amazon's 'Compact by Design' promotes efficiency in packaging and Lush's 'Lush Lens' app, bridges consumer information for packaging-less products. It’s clear: our approach to sustainable packaging must be holistic, data-driven, and deeply integrated with our business strategies to effectively meet and navigate the evolving environment of physical and digital approaches to future-ready packaging design.
It ended with a fantastic and inspiring keynote by Molly Kawahata on hope and optimism. Looking forward to continuing to innovate, inspire, and implement with a mindset that looks beyond the present towards a sustainable future.
Thank you to Sustainable Packaging Coalition (SPC) and GreenBlue Org for this event. Ready to join the revolution? Let’s make sustainability a standard, not an afterthought.