We rethink packaging
to be future-ready
We empower companies to accelerate and de-risk their packaging development. We combine packaging material, engineering and technology expertise with a consulting toolbox and the methodologies of silicon valley start-ups to craft future-ready strategies and solutions.
Let’s shape the future together.
Companies that trust us
What our partners say about working with us
How we empower companies to achieve
measurable success
We are PSL
PSL is a strategy, innovation, and thinking partner for packaging to support forward looking corporations and institutions
You want to accelerate decision-making, decrease risk and gain a strategic edge in packaging? Our expertise in market dynamics and commitment to innovation ensure faster, smarter choices that keep you ahead of industry trends. We transform packaging into a powerful asset that drives brand growth, sustainability, and customer engagement — delivering speed, confidence, and impact.
Our Services
Our services include packaging strategy, innovative structural packaging design, and dedicated in-house support to identify opportunities, minimize risks, and scale solutions effectively.
Packaging Strategy
Packaging Strategy gives you a 360° approach to optimise your packaging portfolio including sustainability and regulatory compliance. Using data, insights and material innovation, we deliver solutions to achieve brand goals and ensure future-ready success.
Our capabilities
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Packaging strategy (eg. sustainability, new ventures, compliance)
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Roadmap development (eg. sustainability, brand, technology)
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Regulatory assessment and packaging claims
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LCA assessment
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Workshops and trainings
Structural Packaging Design
Your packaging can be transformed into innovative, practical solutions that meet functional needs, integrate seamlessly with production systems, and enhance the user experience. With tailored designs that optimize sustainability, efficiency, and durability, your goals become achievable through smart, structural packaging design.
Our capabilities
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Structural packaging design
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Concept creation
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Ideation sessions for sustainability
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Material and fit-for-use assessment
In-house Support
Driving projects forward is a significant undertaking that often demands focused effort and resources, and in some cases, short-term support can be essential to ensure a quick and effective start.
Our capabilities
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In-house consulting and on-the-ground support
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Packaging management and development
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Project management
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Operational support
Packaging Strategy and Roadmap for Retail
Future-ready with reusable packaging
Accelerate your projects - In-house support
Our Toolbox
Strategy-driven. Creativity-led. Sustainability-focused.
Our toolbox is strategy-driven, creativity-led, and sustainability-focused to deliver impactful results and solutions. Starting with deep dives and insights to creation, innovation, and design, we ensure every step drives meaningful and sustainable results.
Deep-dive & Insights
Insight drives everything we do, ensuring each solution is rooted in a deep understanding of its purpose. We analyze user interactions, business realities, market shifts, and regulations to create relevant, forward-thinking strategies. By staying attuned to trends and consumer behavior, we guide and inspire both our team and clients, turning challenges into opportunities for growth and innovation.
Ideation & Innovation
We craft tailored solutions, validated for each challenge. By understanding brands, businesses, and consumers, we drive innovation—aligning brand purpose with user experience. Staying ahead of trends, we help brands excel in packaging, format, product, and service, delivering everything from quick wins to game-changing capabilities.
Creation & Design
Insight drives our work, ensuring every solution is grounded in a clear understanding of its goals. From end-user interactions and business realities to regulatory changes and shifting consumer habits, we use insight to inform, guide, and inspire our team and clients alike.