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We believe that co-creating leads to the best results.
Our international team is embedded in a strong network of partners.

About us

Meet our founder

Felix Gass

Founder and Director

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Over close to two decades, Felix has accelerated his professional packaging career through responsibilities and experiences in different business environments at Procter&Gamble across two continents and four different product categories and while leading PSL.

He has developed his professional knowledge and skills both in Europe and China, has brought to market packaging for global and regional brands and coached teams throughout his professional career.

With PSL he has founded a unique packaging strategy and innovation bureau that helps companies to accelerate their packaging develo
pment with the planet in mind.

Area of expertise

  • Packaging strategy & innovation

  • Packaging and material development to technical implementation

  • Packaging technologies and supplier development

  • Structural packaging development

We partner with industry leaders


The Sustainable Packaging Coalition is a membership-based collaborative that believes in the power of industry to make packaging more sustainable


The European brand & packaging design association is the leading European network uniting internationally minded designers and agencies

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The Digital Watermarks Initiative HolyGrail 2.0 is a pilot project with the objective to prove the technical and economic viability of digital watermarks for accurate sorting of packaging

Memberships span across US and EU based organizations

Our sustainability strategy

We are proud of our work for our clients to drive sustainability and circularity forward. At the same time we are improving our own footprint and are set to publish our own sustainability report. Here are the topics that we are working on with a short (now), mid (soon) and long-term (later) horizon.


Steps we are currently doing to be a sustainable business

  • Use of FSC-certified papers

  • Offsetting CO2 emission to be a carbon neutral (compensated) business

  • Flexible working set-up and virtual office


Steps we are currently working on and are in transition

  • Sustainable banking

  • Participation in 1% to charity

  • Expanded sustainable network

  • Business sustainability report


Steps that we will do that require more effort and time

  • B corp certification

See what PSL can do for you

Want to find out about working with us? Get in touch with us.

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