PPWR will require 30% recycled content in PET bottles by 2030. At the same time, Europe is losing the recycling infrastructure needed to supply it. The result is a paradox: the regulation designed to increase recycled content could actually reduce it — because the legal floor risks becoming the industry ceiling. This is not a future scenario. It is happening now. And it demands a different approach to how brands source, secure, and think about recycled content. Recycling capa

The Art of Japanese Packaging: A Fusion of Tradition, Innovation, and Sustainability   Japanese packaging stands as a remarkable...

(Short answer: not yet – but we can definitely do better) Spending some summer days in Portugal, it was a pleasant surprise to come...

Understanding SIPP Ships in Own Container (SIOC) has recently been renamed to Ships in Product Packaging (SIPP) to better reflect...

Laura, from our team, is from Colombia and takes us on a packaging journey during her recent stay in her home country. Her observations...

The Packaging and Packaging Waste Regulation (PPWR) is set to redefine the landscape of packaging regulation within the EU. As the implementation timeline approaches, it becomes critical for businesses and brand owners to understand and prepare for these newly set requirements. PPWR introduces metrics for assessing packaging recyclability - the Recycling Performance Grade and the Recycled at Scale Score. 📈 Recycling Performance Grade measures the recyclability by weight, cat

On Earth Day we celebrate our planet and the steps we take to protect it. It's a great day to recognize our achievements and also to remember: our commitment to the Earth extends beyond today. Every day is an opportunity to advance sustainability, for us, particularly in our efforts to innovate in packaging. By choosing sustainable materials and processes, we drive forward a future where every day is Earth Day. Join us in this continuous journey to make a lasting impact on o

Last week at the Sustainable Packaging Coalition (SPC) Impact 2024 in New Orleans. The discussion was broad – from LCA assessments, and...

In the evolving landscape of sustainable packaging, the intricate relationship between printing inks and the recyclability of plastics emerges as a critical focal point. This post delves into this nexus, presenting a comprehensive analysis that is imperative for stakeholders across the recycling and packaging industries. This exploration is not only timely but pivotal in addressing the challenges posed by the European Union's ambitious recycling targets. There are two main ca